Isaac Newton wasn’t the first person to see an apple fall from the tree, but he was the first person to look at it differently.

WELCOME TO NEW THINKING

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WE ARE A STRATEGIC COMMUNICATIONS AGENCY

NEW THINKING is in our DNA and the reason we are different.

It means studying the challenges faced by brands from different angles, in order to develop more innovative communication strategies that provide new competitive advantages.

OUR WORK

We partner with our clients to increase their brand relevance and improve business results.

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EUROPEAN UNION

Juntos por Nicaragua

AECC

Emergency Communication Plan

PUMA

Future Flash an innovative brand experience

SERVICES

We develop innovative communication strategies that combine Market Insights, Strategic PR, Creativity and Digital Marketing.

STRATEGY & INSIGHTS

- Consumer insights
- Analisis & research
- Strategic planing

Strategic pr

- Corporate & brand communications
- Influencer marketing
- Experiental & events

Creativity

- Branding
- Design
- Production

Digital marketing

- Branded content
- Social media
- Conversion

NEW THINKING

We believe in communicating with purpose and not just making noise. We believe in courageous leaders and the ability of diverse integrated teams to drive positive change.

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#appletreebytes in a biteLeadersnew thinking
25 March, 2021

Mahou San Miguel attitude: “the best is yet to come”

Alberto Rodríguez-Toquero, Mahou San Miguel Managing Director, explains that the company’s philosophy is to always put people at the centre. In his opinion, one of the keys to success is…
apple tree
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#appletreebytes in a biteLeadersnew thinking
18 March, 2021

Reducing inequality is key to tackling an economic crisis

Marc Simón is the Deputy Managing Director of the “la Caixa” Banking Foundation and is responsible for the organizations social programmes. He explains that the path to progress requires greater…
apple tree
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#appletreebytes in a biteLeadersnew thinking
3 March, 2021

Digital health: differential value in DKV’s NEW THINKING

Josep Santacreu, CEO of DKV, explains how this insurance company, the fourth largest in Spain in the health sector, decided, more than 6 years ago, to commit heavily to digital…
apple tree
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BRANDS WHO BELIEVE IN NEW THINKING

WE ARE CREATIVE, CURIOUS, DARING THINKERS…
AND NICE PEOPLE TO WORK WITH

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