Our strategic projects for Corteva Agriscience and Kern Pharma are among this year's winners of…
apple tree10 June, 2021
APPLE TREE has become Cricut's new strategic communication agency. Together we will develop a strategic…
apple tree1 June, 2021
APPLE TREE has become the new strategic communication agency of B Lab Spain, the organization…
apple tree20 May, 2021
Virtual events need to be shorter and should employ methods that increase the interaction with…
apple tree18 May, 2021
DAIKIN is a company with a history spanning over 90 years and with extensive experience…
apple tree17 May, 2021
The campaign “Sonrisas” (Smiles) that APPLE TREE created for Mars took the silver in the…
apple tree11 May, 2021
This year, three of our strategic projects have been nominated in the EMEA SABRE awards,…
apple tree10 May, 2021
DomusVi, the largest network of health care and social centers and services for the elderly…
apple tree7 May, 2021
Women have a harder time attaining positions of responsibility in companies and this is mainly…
apple tree6 May, 2021
Frederic Llordachs, founding partner of Doctoralia, believes that technology can contribute to making the health…
apple tree25 May, 2021
The formula for creating ‘a state of opinion’ includes two fundamental ingredients: “Clear purpose and…
apple tree22 April, 2021
For the fourth time in a row, APPLE TREE will be handling the technical administration…
apple tree26 April, 2021
Gemma García, managing partner of APPLE TREE and Olivia Walsh, founding partner and Chief Creative…
apple tree26 April, 2021
In the advertising and communication industry, successful companies will be those that are able to…
apple tree26 April, 2021
This month, the ‘Thanks for the tip’ section of the magazine Ctrl ControlPublicidad, featured Olivia…
apple tree12 April, 2021
Alberto Rodríguez-Toquero, Mahou San Miguel Managing Director, explains that the company’s philosophy is to always…
apple tree25 March, 2021
The Universidad Complutense, Madrid, has acknowledged the work of APPLE TREE for its commitment to…
apple tree26 April, 2021
APPLE TREE Founding Partner and Chief Creative Officer Olivia Walsh has been named a member…
apple tree23 March, 2021
Marc Simón is the Deputy Managing Director of the “la Caixa” Banking Foundation and is…
apple tree18 March, 2021
Data is increasingly important in the interaction that brands have with their customers. According to…
apple tree17 March, 2021
We have been chosen by the Event Managers Association (EMA) as strategic partners, to help…
apple tree16 March, 2021
On March 8th, International Women's Day, the Teatro Real in Madrid will host a concert…
apple tree5 March, 2021
On the 8th March we launched a campaign to promote the Delegation of the European…
apple tree10 March, 2021
Did you know that only 0.4% of sponsorships in sports are for female teams or…
apple tree3 March, 2021
Club de Madrid called upon APPLE TREE's NEW THINKING for the redesign of its corporate…
apple tree1 March, 2021
Our branded content project "Continue Growing", for VidaCaixa, has been recognized as the best case…
apple tree25 February, 2021
Josep Santacreu, CEO of DKV, explains how this insurance company, the fourth largest in Spain…
apple tree3 March, 2021
Remedios Orrantia, Director of HR and Property at Vodafone Spain and President of the Vodafone…
apple tree11 February, 2021
This incorporation reaffirms our commitment to continue developing 360 strategies and radically innovative digital projects…
apple tree8 February, 2021
The content we created for the MAHOU beer brand has achieved the highest level of…
apple tree4 February, 2021
We have developed a 360º, totally digital, strategy for the Colombian Natural Gas Association (NATURGAS)…
apple tree3 February, 2021
2020 had an incredibly destabilizing effect on society as a whole and restoring the balance…
apple tree26 January, 2021
The world's leading expert in digital transformation and innovation and one of the most influential…
apple tree25 January, 2021
IPMark has published an article uncovering the key aspects of the positioning that has been…
apple tree21 January, 2021
Is lowering prices to compensate for the poor results of 2020 good for brands? Jaime…
apple tree19 January, 2021
We successfully organized the 33rd edition of the Boehringer Ingelheim Awards for Health Journalism and…
apple tree17 December, 2020
Laura Ros, the CEO of Volkswagen Spain, explains how the iconic brand is the first…
apple tree16 December, 2020
The BUFF brand has selected us to help with the development of its corporate strategic…
apple tree28 October, 2020
Our creative proposal guaranteed that the XXI Ecovidrio Awards, virtual event was of the highest…
apple tree4 December, 2020
The GIRA Mujeres event, which we produced and organized for Coca-Cola, has won bronze in…
apple tree4 December, 2020
For the second consecutive year, APPLE TREE has been ranked as the most aspirational and…
apple tree3 December, 2020
Vinted has selected us to be the company’s new strategic partner for communication and PR…
apple tree1 December, 2020
Brand purpose is more necessary today than ever. More and more consumers care if a…
apple tree26 November, 2020
Diversity is key to everything we do at APPLE TREE. It allows us to have…
apple tree23 November, 2020
At APPLE TREE we maintain our firm commitment to attracting and retaining talent regardless of…
apple tree19 November, 2020
This year, marked by the Covid-19 pandemic, has generated a lot of uncertainty in almost…
apple tree16 November, 2020
A little over 13 years ago, when I wrote on my LinkedIn profile, paraphrasing Martin…
apple tree10 November, 2020
Our gamified-training strategy "Biosimilar Hunters", for Kern Pharma, has been awarded a Gold in the…
apple tree28 October, 2020
The current crisis caused by COVID-19 has increased consumer expectations regarding corporate social responsibility. This,…
apple tree23 October, 2020
Brand purpose makes more sense than ever in the current situation we are all being…
apple tree28 October, 2020
Jacobo Zelada, apple tree communications Partner and Director of the Madrid office and the content…
apple tree23 October, 2020
Joan Cavallé is the CEO of Caja de Ingenieros, a credit union in which the…
apple tree15 October, 2020
Apple tree is in a celebrating mood this October, as our Bogotá (Colombia) office has…
apple tree15 October, 2020
We are proud to be the new strategic partner of Bankinter, who are entrusting us…
apple tree12 November, 2020
We are very proud to be the communication agency for such an iconic brand as LEGO.…
apple tree13 October, 2020
apple tree has created, for the European Union, a multi-channel campaign in order to raise awareness of the contribution…
apple tree6 October, 2020
apple tree has once again been trusted by BMW & MINI to present the new XEV range…
apple tree2 October, 2020
Manuel Melgarejo is the President of Corteva Agriscience, the company of reference in seed technology, crop protection…
apple tree28 September, 2020
“Start to dance” is the creative concept developed by apple tree & SEEDS, our in-house…
apple tree21 September, 2020
Our CEO, Carme Miró, was the moderator of the latest “Mandarin Virtual” session, organized by…
apple tree25 September, 2020
Our Chief Creative Officer, Olivia Walsh, has published an article in PMFarma on the importance…
apple tree14 September, 2020
GIRA Mujeres event, that we organized and produced for Coca-Cola last year, has been nominated…
apple tree16 September, 2020
Jaime Lobera, apple tree Managing Partner for Brand Strategy and Development, highlighted the need for…
apple tree10 September, 2020
CaixaBank y Bankia son dos marcas con gran valor, lo que plantea un gran dilema…
apple tree8 September, 2020
The COVID-19 health crisis has upset the business plans of a wide range of businesses.…
apple tree27 July, 2020
Federico J. González is the Global President of Radisson Hotel Group, one of the most…
apple tree24 July, 2020
Fernando Trias de Bes, the well-known economist and consultant, explains his solution for solving the…
apple tree30 June, 2020
Gustavo Entrala, consultant and expert in innovation and editor of the blog inspirinas.com, shares his vision…
apple tree24 June, 2020
This week apple tree presented “Una caña con…” in this year's first edition of #…
apple tree15 June, 2020
Cecilia Ossorio, Head of Health Communications at apple tree, participates in the Radio Cuarentena podcast,…
apple tree8 June, 2020
José Luis Arbeo, Marketing Consultant and Former Brand & Content Director of BBVA, shares his…
apple tree5 June, 2020
Hablamos con Jaime García Cantero, Director Creativo y de contenidos de El País Retina, sobre…
apple tree26 May, 2020
As their public relations partner and we will develop their strategic communication plan The Labelium…
apple tree27 May, 2020
Jacobo Zelado moderated the BCMA “Branded Content Today” session and highlighted the role of branded…
apple tree22 May, 2020
Jaime Lobera, Partner and Chief Strategy Officer of apple tree, talks about strategic communications with…
apple tree20 May, 2020
We are expanding our team of partners in Spain with the incorporation of Jaime Lobera,…
apple tree13 May, 2020
Alejandro Cubides, Marketing Director of Envía and Member of the Board, explains the changes that…
apple tree11 May, 2020
apple tree has developed two initiatives in order to collaborate with the United Nations (UN)…
apple tree10 May, 2020
Carina Szpilka, President of ADigital and Partner of K Fund, discusses the state of digitization…
apple tree6 May, 2020
Kevin Brady, Excutive Creative Director of Droga5 and one of the most recognized creatives in the World,…
apple tree4 May, 2020
The “Keep growing” campaigns, for Corteva; “Quiero Cuidarme”, for DKV, and the presentation of the…
apple tree30 April, 2020
The now familiar sessions on communication, strategy and innovation organized by apple tree have been…
apple tree29 April, 2020
The “Keep growing…” campaign, created by apple tree for VidaCaixa, has been nominated and is…
apple tree27 April, 2020
From apple tree we enthusiastically join the campaign #ComunicaciónValiente and #ComunicaciónconValores of the Association of…
apple tree24 April, 2020
The internationally renowned dermo-cosmetics and aesthetic medicine company, mesoestetic Pharma Group, has chosen us to…
apple tree22 April, 2020
We spoke with Borja Pesquera, Managing Director of Labelium Spain, to learn about the impact…
apple tree23 April, 2020
CNN journalist and Emmy awarded Guillermo Arduino explains how he has adapted to the confinement…
apple tree17 April, 2020
We discuss the impact of the COVID-19 crisis on eCommerce with Jaime Ramírez, Director of…
apple tree15 April, 2020
The COVID-19 pandemic is showing us how the way the industry thinks about events is…
apple tree6 May, 2020
In a conversation with Carme Miró, apple tree CEO, José María Batalla, Founding Partner of…
apple tree14 April, 2020
Discussing strategic and human vision with Carmen Bustos, CEO y Founder of Soulsight, who shares…
apple tree8 April, 2020
We discuss political communication with Jordi Rodríguez Virgili, Vice-Dean of the UNAV's Communication Faculty. Jordi,…
apple tree7 April, 2020
We discuss branded content with Roger Casas, CEO of El Cañonazo Transmedia and VP of…
apple tree6 April, 2020
We spoke with Isabel Martínez-Noriega, Marketing and Communication Director of the Spanish Association Against Cancer,…
apple tree3 April, 2020
During this session with Isabel de Salas, Strategy Director at Picnic and member of the…
apple tree2 April, 2020
Olivia Walsh, Jacobo Zelada and Alejandro Domínguez share their opinions on the role of communication…
apple tree30 March, 2020
5 Communication Keys to Surviving the Pandemic With the COVID-19 pandemic, the world is facing…
apple tree2 April, 2020
The Caja de Ingenieros Group has chosen us as its strategic partner to develop an…
apple tree26 March, 2020