The telecommunications company Vodafone, which currently connects more than 650 million people and organizations of all sizes, has selected us to manage its customer services on social media networks in Spain.
APPLE TREE will put to work its NEW THINKING philosophy for this brand to help add value through social media, which is considered an extension of Vodafone’s quality and customer care policy.
For Vodafone, the management of its profiles on social media aims to go far beyond mere traditional customer service. APPLE TREE will contribute its expertise to promote interaction with users and conversation with both its customers and their potential audience, providing value and relevant content. In addition, a qualitative leap will be sought through innovation and analytics to improve results both in terms of quality of service and its subsequent translation into business numbers.